🏢
B2B SaaS
Recover enterprise and SMB accounts before they churn
73%of B2B cancellations are preventable
B2B SaaS companies face unique churn dynamics. High contract values, team-based plans, and long re-acquisition cycles mean every cancellation is costly. ChurnRecovery helps you understand the real reason behind each cancellation and present the right retention offer at the right moment.
31%
Avg save rate
$2,400/mo avg
MRR recovered
< 30 min
Time to implement
The B2B SaaS churn challenge
- ✗High contract values make each lost customer painful
- ✗Procurement cycles mean re-acquiring lost customers takes months
- ✗Team plans complicate the cancel flow (who authorizes?)
- ✗Annual billing means you only get one chance per year
How ChurnRecovery handles it
👥
Problem: End-user vs admin conflict
→ Route to admin-specific messaging and offer team training
💰
Problem: Price too high
→ Offer seat-count reduction instead of full cancellation
⚔️
Problem: Switching to competitor
→ Trigger competitor comparison + a retention discount
🔧
Problem: Missing features
→ Collect feedback and route to customer success for roadmap call
❝
We were losing enterprise accounts without even knowing why. ChurnRecovery helped us understand the real reason — and save 3 out of every 10 cancellations.
— VP of Customer Success, B2B analytics platform
Implementation example
Get a cancel flow working in under 30 minutes:
// Install ChurnRecovery in your B2B SaaS app
import { ChurnRecovery } from '@churnrecovery/js'
const cr = new ChurnRecovery({
projectId: 'YOUR_PROJECT_ID',
vertical: 'b2b-saas',
})
// Intercept your cancel button
document.getElementById('cancel-subscription').addEventListener('click', async (e) => {
e.preventDefault()
const result = await cr.showCancelFlow({
userId: currentUser.id,
plan: currentUser.plan,
mrr: currentUser.mrr,
seats: currentUser.teamSize,
})
if (result.outcome !== 'cancelled') {
console.log('Customer saved!', result)
}
})Ready to recover B2B SaaS churn?
Free to use. No contracts. Set up in under 30 minutes.
Free forever · No credit card required